Marketing Executive市场主任

工作职责:

Overall Responsibility/工作概述:
To be responsible for Exhibition and Visitor Promotion, promotional materials, media barters，PR and marketing initiatives for assigned exhibitions and events.

Scope of Responsibilities/ 工作职责：
1. To work with Sr. Marcomm Executive, marketing manager and respective Project Directors and Project Managers in formulating exhibitor/visitors promotion and media plan for assigned projects.
2. Working closely with the show teams to achieve assigned exhibitor/visitor attendance targets for the projects assigned.
3. To supervise and monitor professional and timely completion of show materials(content / design / layout), like show brochure, show updates, show previews, invitation tickets, show daily, show guide/directory, welcome messages, show poster, Video clips etc.
4. To be responsible for advertorial drafts like release copywriting, PR briefing, sales proposals, important messages etc.
5. To lead the website development and maintenance
6. To ensure marketing administration is fulfilled as specified by the marketing manager
7. To provide and review press releases, special articles, E-newsletters, E-invitation blast.
8. To lead the Press Conference and Press Luncheon and assigned special activities.
9. To maintain close contact and relationship with industry Media and Association.
10. To ensure Media attending trade shows and to assist in setting up interviews with exhibitors and organizers.

任职资格：

Qualifications/任职资格:
1. BA degree majored in Marketing / Communication / PR / Media
2. 3 years’ work experience in a marketing communications role
3. Design and layout knowledge is a plus
4. Good Chinese copywriting skills
5. Good command of both written and spoken English
6. Good timeline management and multi-tasking skills
7. Willing to learn, self-motivated and dedicated.